Pure water

I was told today that when I speak about pure water window cleaning, I get a really passionate look in my eye. I guess that's true...
Today I helped my local supplier introduce the concept and tools required to a few new companies. Some of them had barely a passing knowledge of this new evolution in the industry, others just needed some hand holding to move forward with their investment. I felt that I had possibly brought a couple of new people into the fold of safer, more environmentally conscious window cleaners today. We shared stories of near calamities on ladders, slipping off roofs and even inadvertent glimpses into people's homes at, shall we say, inopportune moments. I was able to say that using a pure water system would have mostly avoided all those circumstances.
I AM passionate about this stuff. There. I said it and I mean it. I love my industry and was able to look at this new group of friends and feel like I was keeping them safe.